7Analytica brand colours
========================

Signal blue
  Hex #417BBF   RGB 65, 123, 191
  Use: The trace and the logo. The only brand colour.

Signal text, light
  Hex #2F63A6   RGB 47, 99, 166
  Use: Blue used for text on light backgrounds.

Signal text, dark
  Hex #6C9FDB   RGB 108, 159, 219
  Use: Blue used for text on dark backgrounds.

Ink
  Hex #0B0E11   RGB 11, 14, 17
  Use: Text on light, background on dark.

Slate
  Hex #48525D   RGB 72, 82, 93
  Use: Secondary text on light.

Line
  Hex #D3DBE5   RGB 211, 219, 229
  Use: Hairline rules on light.

Seal gold, light
  Hex #7A600E   RGB 122, 96, 14
  Use: Sealed and verified marks only.

Seal gold, dark
  Hex #C9A227   RGB 201, 162, 39
  Use: Sealed and verified marks on dark.

Typefaces
=========

Geist Sans: Headlines and interface
  Font stack: "Geist Sans", "Helvetica Neue", Arial, sans-serif

IBM Plex Serif: Standfirsts, summaries and quotations
  Font stack: "IBM Plex Serif", Georgia, serif

IBM Plex Sans: Body text
  Font stack: "IBM Plex Sans", "Helvetica Neue", Arial, sans-serif

Geist Mono: Labels, uppercase
  Font stack: "Geist Mono", "IBM Plex Mono", ui-monospace, monospace

Archivo: Numerals and readings
  Font stack: "Archivo", "Geist Sans", Arial, sans-serif
